Visitor Guide

Chaffin to depart CVB, Farrer to serve as interim

Posted September 29, 2014 by Kristi Kent in News

Tuesday, September 30, 2014

GRCVB Contact:
Lisa Smith, Executive Director

FOR IMMEDIATE RELEASE: Chaffin to depart GRCVB, Farrer to serve as interim

Luke Chaffin

Luke Chaffin

ROME, GA. — The Greater Rome Convention & Visitors Bureau (GRCVB) announced today that Luke Chaffin, special projects coordinator, will be leaving the organization on Friday, Oct. 3.

Chaffin will join the faculty and staff of the Darlington School in Rome as the new content manager in the communications office.

He began his time at the GRCVB in August 2011 as a customer service specialist in the Rome-Floyd Visitor Center. He was later promoted to special projects coordinator in spring 2013.

“Luke has been a valuable asset to our team ‘on the hill.’ He increased awareness and our community’s visibility in his last year as our special projects and marketing professional,” said Lisa Smith, GRCVB executive director. “Darlington is a great next step in his very promising career.”

Shelby Farrer

Shelby Farrer

“There was so much that I learned working for the GRCVB that college and additional real world experience would have never taught me,” said Chaffin. “The tourism industry will always hold a special place in my heart.”

Shelby Farrer, GRCVB sales coordinator, will serve as the interim special projects/marketing coordinator. Farrer came to the tourism office as an intern in 2012, and was hired in October 2013.

Future media requests and marketing inquiries can be directed to Farrer’s attention at or 706.295.5576.

For more information about the GRCVB and tourism development in Rome and Floyd County, visit


The Greater Rome Convention & Visitors Bureau (GRCVB) is the official destination and sports marketing organization of Rome and Floyd County, Ga. The GRCVB’s mission is to strengthen the economic prosperity of the community through tourism development by attracting leisure travelers, conventions, meetings, sports and events.

About the Author

Our Georgia's Rome tourism team works hard to curate content to help you discover and explore our beautiful town! We want to ensure our content is up-to-date and accurate; so please let us know if we ever overlook an important detail! This post was originally written by Kristi Kent and is updated by staff.

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